Tuesday, December 24, 2019

Climate Change And The Geographies Of Objectivity Essay

Culture and its interaction with different geographical spaces unite different types of research together in how culture can influence the research. To return to Research Tutorial 2, ‘Climate Change and the Geographies of Objectivity: the case of the IPCC’s Burning Embers Diagram’ (Mahony, 2011) investigates the history of the Intergovernmental Panel on Climate Change s (IPCC) ‘burning embers’ diagram, and the future of it in the cultural circuits of climate science, policy and advocacy. Mahony (2011) argues that climate change is as much as a social and political process as much as it is a scientific process, through cultural and human processes occurring in different places around the world. It is because of this, that the science of climate change appears differently from different places. Climate change occurs spatially across the globe, however with space itself being passive. ‘Geographical work at the boundaries: Human actions alter the fu nctioning of the climate system’ Hulme (2007), also from Research Tutorial 2 gives thought to what climate change and the risks mean to different people and to diverse cultures. Geographers recognise that human-environment relations are strongly influenced by the ideas and attitudes that different societies hold about the environment (National Research Council, 1997). In being situated in a particular place, the importance of climate change and the politics and decision-making around it are perceived in different ways. 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Monday, December 16, 2019

The short story, Winter Dreams, by F. Scott Fitzgerald Free Essays

The short story, Winter Dreams, by F. Scott Fitzgerald holds lasting impact today, mainly for the author’s ability to weave love, desire, emotion, and the moral fiber of an individual into a story. The underlying theme is centered on how charisma can drives a person to lose sight of their true goal in life, thereby finding pleasure in selfish gain which results in eventual loss. We will write a custom essay sample on The short story, Winter Dreams, by F. Scott Fitzgerald or any similar topic only for you Order Now I will develop an analysis of characterization and theme in this famed short story. The story is a narrative account of Dexter Green, a reliable, self-assured individual who falls into the web of infatuation of a beautiful woman, Judy Jones. Ms. Jones is also a self-assured individual. She, however, bases her confidence on her outer beauty, a beauty that intoxicates men, bringing them to her knees. Judy represents intense passion, and she brings it out in men, empowering her own life. She leads Dexter to rather abruptly quit is work as a caddy because he yearns to impress Judy, and working as a caddy doesn’t meet her expectations. At the time Judy is only eleven years old. From a very young age, we see that Dexter is the kind of person who goes after his dreams, makes a plan and follows through, but Judy alters this. The characteristics of Dexter’s personality are made clear by F. Scott Fitzgerald in quick fashion. Dexter’s personality comes to light as Fitzgerald displays how astute, intelligent and confident the boy can be. Like Dexter, most of Fitzgerald ‘s male characters choose to feel empowered at the expense of the real. Only a world of illusion, such as Judy Jones’, that can handle her emotional intensity. For one, the story unfolds by casting a scene between a nurse and a young girl on the golf course. These women are having a heated conversation. Although Dexter is at a distance from the scene, he clearly witnesses the incident as troublesome. In the end, one girl raises a club at the other woman, a nurse. She raises the club as if she was going to pound her. But she doesn’t follow through with her threat. Dexter finds humor in this. His ability to find the comedy behind such childish behavior adds to his own youthful wisdom. Here’s a snippet of this scene, as written by the author: Realizing that the elements of the comedy were implied in the scene, Dexter several times began to laugh, but each time restrained the laugh before it reached audibility. Not only is Dexter smart enough to recognize this altercation as a staged situation, which is merely the ego of two people butting heads, but he does so without allowing this incident to alter his own mood. What’s even more humorous is that Fitzgerald uses two females in this physical altercation on the golf course. Normally, the stereotype would be to place two men arguing while playing a sport. Not only does Fitzgerald squash the stereotyping, but he does so by having one woman threatening to nearly behead another woman with a raised club. This displays Fitzgerald creative knack for bringing humor into a potentially disastrous scene. Beyond this, Dexter is not concerned that this altercation might result in physical injury. He realizes their childish threats will go nowhere. This further strengthens his character. Not only is Dexter able to see that the fracas is not going to actually become violent, but, at fourteen years of age, his analysis of the scene adds to his character. Dexter’s characteristics come across as a young boy who can speak for himself. For instance, he is shown having a conversation with a very established man of the community. Dexter is not the least bit intimidated by this adult presence. Dexter, instead, is perceived by members of the golf course to be one of the best caddies. Dexter, then, makes a decision to quit his caddying job. He has higher aspirations and realizes that he’s gotten all can out of caddying. A golf member hears of this and pleas for the young Dexter to continue to caddy for him, stating that he can make if very worthwhile to Dexter. In response to this plea, Fitzgerald wrote: â€Å"You’re not more than fourteen. Why the devil did you decide just this morning that you wanted to quit? You promised that next week you’d go over to the State tournament with me. † I decided I was too old. † Dexter stands up for what he believes. He is not swayed by an adult figure with a high-standing position in, both, the business world and on the golf course. The reader sees that elitism cannot sway the young Dexter from going after what he really wants in life. This is, in fact, very ironic; for Dexter wants to be one of the elite. Years later, Dexter falls into the lustful vision of the very beautiful Ms. Jones. Ms. Jones is more that willing to use her outer beauty to gain countless new lovers. She does begin a relationship with Dexter when he is in his twenties. Judy Jones is even boasted about by three other men that Dexter plays golf with one day. These are, again, some of the elite men in society. They almost salivate as they discuss Judy Jones. â€Å"Good-looking! † cried Mr. Hedrick contemptuously, â€Å"she always looks as if she wanted to be kissed! Turning those big cow-eyes on every calf in town! † Here, we can see Fitzgerald’s light-hearted, almost comical, means of showing how man’s desire can rule a person on certain levels. After this golf outing, Judy and Dexter begin a relationship. Dexter is ecstatic about her. He is—apparently for the first time—overwhelmed with a new appreciation over having Judy in his life. Judy, however, is a hollow person and Dexter doesn’t see this. This shallow characteristic in Judy represents people who are self-centered and seek to make gains by using their physical appearance instead of becoming more knowledgeable. Her hollow personality is at the center of her world. All Dexter sees is her physical characteristics which nearly melt him into submission. She has the same affect on many other men in her life. Near the end of the story, Judy breaks off their relationship. She is too easily swayed by other men’s advances and his financial status. Dexter is crushed by her departure, but he begins to renew his life and starts a relationship with a nice girl. This girl is less than glamorous but is filled with other worthwhile characteristics. Judy, then, runs back to Dexter but he does not take her bait. Dexter then discovers through Delvin, that Judy has since gotten married and is raising a family. Now, however, Judy has lost her beauty and is being treated unfairly by her husband. This husband runs off with other women, leaving Judy alone to raise the kids. In closing, we see who cleverly Fitzgerald develops theme and storyline. Fitzgerald also learned how to shape his short stories to meet the needs of magazine readers while, at the same time, using these serious themes as springboards into longer fiction. Winter Dream is centered around characterization. It’s the characters and their interactions with one another that make this story so empowering. Its impact is still felt today because so much of society continues to be tricked by external beauty’s advances. For, the true beauty comes from deep within the heart and soul of a person who shares their life instead of taking advantage of others. SOURCES F. Scott Fitzgerald  Ã‚   http://people.brandeis.edu/~teuber/fitzgeraldbio.html#winterdreams Introduction to the Short Story  Ã‚   dhttp://www.people.vcu.edu/~bmangum/fitzstories.html How to cite The short story, Winter Dreams, by F. Scott Fitzgerald, Papers

Saturday, December 7, 2019

Marketing Operations and Management

Question: Discuss about the Marketing Operations and Management. Answer: Introduction In business operation, there are two critical stages involved. First, there is front stage where the client facing activities of a business occur: marketing, sales and service or product delivery. This is the part of a business operation that the client directly experience. Second, there is back stage which makes up all the administrative and support activities that must be followed and undertaken to adequately deliver the Front Stage processes (Buckingham, 2008). Back stage activities are invisible and support front stage. Herein is discussion of the front and back stage activities of a restaurant. Front stage activities In restaurants, this is a crucial stage that determines how huge the business grows. Analysis of front stage activities is necessary in any business. Absolute cleanliness in the restaurant, customer care is paramount. Customers coming to the restaurants must be well received. Customers requests and orders they give must be taken well and food provided in a timely manner (Goffman, 1999). The program for the day dictates the arrangement of chairs in a restaurant. Customers are required to enter the restaurant and identify convenient seats. Customer look at the menu to choose a meal or drink that suits them. Here, customers and attendants meet and communicate. Attendant notes down the meal that the customer wants such as drinks, snacks, main course meal etc. Back and front stage personnel interact at this stage. Attendant goes to the chef with an order from the customer. The chef promptly works on the order by the customer and gives it back to the attendant. The responsibility of the chef is to package the food in a manner most attractive to customer (Lovelock, 1991). The front stage personnel (customer attendant) take food as packaged by the back stage personnel (chef) to the customer. When the customer has eaten and is satisfied, he/she interacts with another back stage personnel who is the cashier. The cashier ensures prompt payment for the meals consumed. The cashier is supposed to handle the customer in an esteemed manner. In a restaurant with modern technological advances like Wi-Fi, television, music system etc. some support personnel are required to connect the customers phones or laptops so that they can enjoy internet services. They must ensure that relevant channels and entertaining music is played at any given time. Restaurants toilets cleanliness and maintenance must be assigned to a staff. Toilet cleanliness must never be ignored. In front stage great care is supposed to be observed to ensure that everything happens fast without customers waiting longer. Supplies required at the restaurant must be timely procured. For business to grow employees absenteeism of must be discouraged for business to grow. Standards of operation must be laid and followed. The management must set to suppliers clear quality standards for foodstuffs (Menear Hawkins, 1999). Only what is available in the restaurant should appear on the menu. General hygiene of the restaurants staff should be adhered to. Easy identification dictates that staff wears tag or uniform. Back stage activities Back stage processes include: human resource (HR), marketing process, accounting process, customer service, and customer retention services. In the restaurant the human resource manager is responsible for ensuring smooth relationship between employees and in interviewing and recruiting competent people to run various departments of the restaurant. At times the human resource manager will solve disputes between employees and customers or employees alone. Customers sometimes raise complaints concerning mistreatment by certain employees which must be responded to in a timely manner (Pine Gilmore, 2011). This strategy keeps customers. Adoption of diligent marketing is necessary. This is done by having a dedicated team to advertise the restaurant through mainstream and social media. The marketing team must therefore update regular and potential customers on new developments and changes within the restaurant. Customer suggestions and recommendations on the business should be thoroughly considered. A key role is played by the accounting section of a restaurant. This is a key department and ensures that employees are paid in time and hence deliver to their best. The accounting process pays suppliers of the restaurants foodstuff; drinks and other convince products in a time. Suppliers are therefore able to deliver goods in time. Great customer satisfaction will be ensured. The restaurants stock levels are monitored by accountants. Accounts contact suppliers and order for items. This way they are able to detect goods that are few in stock and alert suppliers. Keeping and caring for customers is paramount. The customer care must be done by professionals who understand the organic structure of the place and systems and can direct customers accordingly in case of queries. They take of calls first time or regular customer interested in booking meals. They are supposed to be adequately informed on every service and items available in the restaurant. Adoption of proper initiatives to keep customers is necessary. Occasionally, regular customers can be rewarded by being given some special treatments like free meal, a discount or wished well during their birthdays. The customer retention desk must develop a strategy for getting feedbacks from customers (Schlenker, 1980). Managerial implications From the discourse above, we can say that both front and back stage processes are crucial in business operations. Front and back stage operations have many managerial implications. In front stage, customers and their expectations must be managed. The staffs that interact with customers directly must be well trained and followed up to give the restaurant a good image (Shoemaker and Cynthia, 2013). The problems that might arise between customers and employees must be dealt with amicably and timely. In the back stage, market management strategies to retain and attract customers must be laid. For customers to enjoy, suppliers and bills must be paid. Payment of employees must be done in time to avoid go-slows, absenteeism or poor service. Conclusion Front and back stage are crucial business operations which must be outlined at the start of a business. The two stages are interdependent and a failure in one stage directly affects the other. Employment of a competent manager is critical to facilitate and coordinate operations. References Buckingham, D. (2008). Youth, identity, and digital media. Cambridge, Mass: MIT Press. Goffman, E. (1999). Presentation of self in everyday life. Place of publication not identified: Peter Smith Pub, Inc. Lovelock, C. H. (1991). Services marketing. Englewood Cliffs, N.J: Prentice Hall. Menear, P., Hawkins, T. (1999). Stage management and theatre administration. Oxford: Phaidon. Pine, B. J., Gilmore, J. H. (2011). The experience economy. Boston, Mass: Harvard Business Review Press. Schlenker, B. R. (1980). Impression Management: The self-concept, social indentty and interpersonal relations. Monterey: Brooks/Cole Publishing Company. Shoemaker, Cynthia. (2013). Making Sense of Life Stages, the Workplace and Tmi. Xlibris Corp. Teboul, J., Palgrave Connect (Online service). (2006). Service is front stage: Positioning services for value advantage. Houndmills [England: Palgrave Macmillan.